Jadakiss argues that labels also be held responsible for violent lyrics by their artists.
Jadakiss was the recent guest on the I Am Athlete podcast for a conversation with Brandon Marshall, Adam “Pacman” Jones, Omar Kelly, and Ashley Nicole Moss. Among other topics, they discussed violent lyrics by the rappers, and argues if labels should also be held responsible for it.
“Record labels are being successful off nonsense,” said Jada. “Somebody went out, did something stupid, recorded a song about it and was able to get a lot of streams, and that became a thing with the whole drill scene. They actually going out, gettin’ active and doin’ stuff and then go into the studio and make a song about what they just did. That should get nipped in the bud as soon as it got created.”
He continued, “But nobody’s going to these labels saying they wrong for this. We just blaming it on the kids. So, like my brother said, he don’t like to just put all the blame on these young artists because the radio stations are making them the top songs of the playlist. And the labels are still signing them.”
“They even got it — they puttin’ out life insurance on these young kids now. Others were surprised at the revelation, but it’s been common for some time. The labels. ‘Cause they gamblin’ on you to do something dumb, so they can profit after you die. So, this is getting ridiculous.”
Vince Staples echoed these sentiments during an interview with Hot 97 around this time last year. The Long Beach artist expressed concern about the commercialization of rap music and the potential consequences, stating, “As long as there’s money to be made, they’ll keep selling it, and we’ll keep promoting it. And then we’ll be upset when someone dies.” He also questioned the industry’s level of care, pointing out how quickly an album can be released after an artist’s passing to capitalize on their death and garner more media attention.
Check out the conversation below.