Eminem drops “Higher” Music Video.
After all the speculations, Eminem finally announces yesterday that he will be dropping the Music Video for his single “Higher” which features in the Promo for UFC 257 main event, and it is finally out now. The visual premiered during the UFC257 countdown show on ABC and will air again on ESPN tonight during the main fight.
Slim Shady raps his lyrics from a microphone hanging over a boxing ring in the black-and-white video, which borrows from LL Cool J’s classic “Mama Said Knock You Out.” Various pictures of UFC fighters can be seen in both the Octagon and the gym as “Higher” was launched via Conor McGregor and Dustin Poirier’s latest battle – a metaphor for everyone who is devoted to remaining at the top of their respective professions. Eminem also appears in a UFC-style press conference and a heated faux interview on ESPN, with Dana White making a cameo.
The song appeared on the latest “Music To Be Murdered By” Deluxe Version, and it the second video of it after the Cole Bennett directed “GNAT“. Watch the video below which also features the recent clip of Eminem taking shots at Dana White, which turned out to be a scripted clip for the music video.
Young M.A, Royce da 5’9″, Ed Sheeran, Juice WRLD, Q-Tip, Black Thought, Anderson.Paak, Don Toliver, and Slaughterhouse all contributed to Music to Be Murdered By, which was released in January of last year and featured 20 tracks with a slew of guest appearances from the likes of Young M.A, Royce da 5’9”, Ed Sheeran, Juice WRLD (sans Joe Budden). The album also became Eminem’s ninth number one album, with 279,000 album units sold in its first week.